Chug and Plug

For all we know, this may become a recurring feature on the unknown blog...chug and plug.

As I'm enjoying a beer it strikes me that this is the time I have been "searching for" to keep the unknown blog fresh. Just yesterday I was discussing blog management with some colleagues at the AMR workshop I am attending. So there's the "chug" which also acts as a nice segue to the "plug."

Speaking of AMR...

AMR is Agency Management Roundtable and was founded and run by Dave Wood. Dave and AMR are hosting two different "roundtables" this week, and I am fortunate to attend both.

The first, on Monday and Tuesday, is Account Executive Bootcamp. I had two motives for this class: as an Account Group Director in a small agency with few formal processes I am constantly looking for tools to help train the other staff, and second, I myself had never attended something outside of an agency's walls that dealt with Account Management.

I hope to have a member or two of the staff attend the next bootcamp that is scheduled. And I myself - though only being a two-day session - am better for attending as well.

The second session or roundtable I am attending is called Financial Firepower. The agency finances have become increasingly more intriguing to me as my responsibility in the agency has increased. While I may be the most "green" at accounting, all the attending members have made me feel quite welcome. This type of event and meeting is incredibly refreshing - spending time with agency principals/owners/etc (from non-competing markets) and hearing their perspective as well as them listening to me and offering advice/guidance/etc (and that's not the primary objective - it's to better understand agency financials and learn tools/etc to make agency financials easier to understand!)...